The Fresno State Alumni Association has announced the creation of “Bulldog Bucks,” 87 special discounts and other membership benefits afforded to FSAA members.
Spearheaded by Arnold Grant of Heritage Marketing, “Bulldog Bucks” also provides a marketing opportunity for local businesses.
“Fresno State Alumni Association members become preferred customers, while a business becomes a preferred merchant,” said Warren Fortier, Fresno State Alumni Association vice president of Membership and Marketing. He noted that 7,250 Alumni Association members offer substantial buying power.
During the past month, 15 new Bulldog Bucks were added to the list. A complete listing of the benefits is available online at
www.alumniconnections.com/olc/pub/CAF/membership/membership.html.
Businesses interested in the program can contact Grant at 313-4225.
More information on the Fresno State Alumni Association is available at www.fresnostatealumni.com.
EDITORS and NEWS/PUBLIC AFFAIRS DIRECTORS: Press releases can be downloaded at www.fresnostatenews.com, University Communications also provides releases for news media companies via e-mail. To be added to the distribution list, send your e-mail address to tomu@csufresno.edu.
